About the project

Beginnings of the project

2021

PRAHO! project was founded in October 2021. Back then, we began placing several dozens of poems in public spaces of the city in the form of stickers, posters, billboards or art installations. Each text carries a unique idea and a QR code that links to a website with several personal or urban questions, such as “Why do you wake up in the morning?“ or “When was the last time you did something for the first time and what was it?“. You can also upload documents to the site.

Since the launch of the project, we have received over 30 thousand confessions highlighting how unique people really are. Many are contradictory, others are repetitive – for example, mentions of feeling lonely or being misunderstood are very common. Perhaps because of the fact that the project is anonymous, people share their fears and secrets, send us their poetry, drawings and even short films. It is an incredible collection of opinions, feelings and thought processes.

Main aspects

Fundamentals ideas

There are three main ideas behind the creation of this project – the first is our desire to help random people step away from the dullness of everyday life; the second is to fight against the exclusivity of exhibiting art in galleries by placing it in public spaces; and the third (the most important one at the moment) is the desire to connect society together and point to the fact, that we could be much closer to each other in this estranged world, than it seems.

Artistic Outputs

Combination of Different Formats

Thanks to the courage of people to share what is often unshareable, this project continues to grow. Currently, it is run by a 25-member team. The voices, thoughts, hopes, and fears of passers-by have been artistically transformed into the four-part PRAHO! publications, and we continue to bring them back into public space through our installations.

We play with both public and introspective space in our interactive game And What Now?, which connects people through art, sharing, and small everyday challenges. Fifty-two thematic cards and twelve artefacts offer space for dialogue, creativity, and discovering the city from a new perspective. 

Project direction

The Story Continues

PRAHO! project is gradually expanding beyond the Czech Republic. The creation of the sister initiative STOCKHOLM! project represents a natural extension of our approach into an international context and opens up new possibilities for collaboration, sharing, and learning.

We are preparing new interventions that connect passers-by and their lived experiences, while exploring ways to transfer and further develop our methods in new environments.

At the same time, we hold on to what matters most: the ability to look around us with open eyes, to perceive what is happening in public space, and to respond to it in the most gentle and sensitive way.